Hornady Custom Lite 7mm-08 Remington Ammunition: Engineered for Comfort and Precision Hunting

For hunters and sport shooters who seek the ideal blend of reduced recoil, dependable accuracy, and effective terminal performance, the Hornady Custom Lite 7mm-08 Rem 120 gr Super Shock Tip ammunition stands out as a premier choice. This innovative ammunition is meticulously designed to address common challenges associated with standard rifle loads, primarily focusing on minimizing felt recoil and muzzle blast without compromising on the ballistic integrity or humane stopping power essential for ethical hunting.

Who Benefits Most from Hornady Custom Lite?

The Hornady Custom Lite series is specifically crafted to open the world of rifle shooting and hunting to a wider audience, as well as enhance the experience for seasoned shooters. This ammunition is an excellent solution for:

• Young or Novice Hunters: Introducing new shooters to centerfire rifles can be intimidating due to recoil. Custom Lite provides a gentle entry point, fostering confidence and proper shooting habits from the start.
• Recoil-Sensitive Shooters: Individuals who experience discomfort, flinching, or fatigue from standard loads will find the reduced recoil of Custom Lite significantly improves their shooting experience and accuracy.
• Hunters with Physical Limitations: For those recovering from injuries, with shoulder issues, or simply seeking a more comfortable shooting session, this ammunition allows for extended range time and more enjoyable hunting excursions.
• Experienced Hunters Seeking Comfort: Even veteran hunters appreciate the reduced fatigue that comes with less recoil, especially during prolonged practice sessions or when taking multiple shots.
• Mentors and Parents: Custom Lite is an invaluable tool for safely and effectively teaching shooting fundamentals to new generations, ensuring a positive and successful introduction to the sport.

By solving the problem of excessive recoil and muzzle blast, Hornady Custom Lite transforms the shooting experience from a potentially jarring event into a comfortable, enjoyable, and highly effective pursuit. This allows shooters to focus on marksmanship and the thrill of the hunt, rather than anticipating discomfort.

Unpacking the Innovation: How Custom Lite Delivers Reduced Recoil

At the heart of the Hornady Custom Lite 7mm-08 Rem 120 gr SST ammunition's revolutionary performance is a sophisticated engineering approach that combines two key elements: lighter bullet weights and modified fast-burning powders.

The Science Behind Reduced Recoil

When a cartridge is fired, Newton's third law of motion dictates that for every action, there is an equal and opposite reaction. The "action" is the bullet accelerating forward out of the barrel, and the "reaction" is the rifle moving backward into the shooter's shoulder, known as recoil. The force of this recoil is influenced by several factors, including the weight of the bullet, the velocity of the bullet, the weight of the firearm, and the amount and burn rate of the propellant.

Hornady engineers have masterfully manipulated these variables in the Custom Lite line:

1. Optimized Lighter Bullet Weight: By utilizing a 120-grain Super Shock Tip (SST) bullet for the 7mm-08 Remington, Hornady has selected a projectile that is lighter than many traditional loads for this caliber. A lighter bullet, all else being equal, generates less kinetic energy moving forward, thus reducing the opposing force of recoil.
2. Modified Fast-Burning Powders: Instead of simply reducing the powder charge, which could negatively impact ballistic performance, Hornady employs specially formulated fast-burning propellants. These powders reach their peak pressure and energy transfer more rapidly within the barrel, propelling the lighter bullet efficiently while requiring less overall powder to achieve optimal velocity. This controlled burn profile contributes significantly to the reduction of felt recoil and simultaneously helps to mitigate muzzle blast, leading to a quieter and more pleasant shooting experience.

The synergy of these two design choices results in a substantial reduction in recoil over standard loads, often perceived as a softer push rather than a sharp kick. This means more comfortable shooting, less flinching, and ultimately, improved accuracy downrange. The 7mm-08 Remington caliber itself is already known for its inherently moderate recoil compared to larger magnum cartridges, and the Custom Lite treatment further enhances this characteristic, making it incredibly user-friendly.

The Super Shock Tip (SST) Bullet: Precision and Terminal Performance

Loaded with the renowned 120-grain Super Shock Tip (SST) bullet, Hornady Custom Lite ammunition is not just about reduced recoil; it’s about maintaining the accuracy and deadly performance that hunters demand. The SST bullet is a flagship projectile from Hornady, celebrated for its unique blend of features that ensure both exceptional long-range precision and devastating terminal ballistics.

Key Features of the SST Bullet:

• Polymer Tip: The distinctive red polymer tip serves multiple critical functions. It initiates expansion upon impact, ensuring rapid and devastating energy transfer. Furthermore, its aerodynamic shape contributes to a higher ballistic coefficient, allowing the bullet to cut through the air more efficiently, resulting in a flatter trajectory and less wind drift.
• Secant Ogive Profile: This optimized bullet profile allows for minimal drag, contributing to the impressive 2675 feet per second (fps) muzzle velocity and maintaining velocity downrange. A more efficient shape means the bullet retains more energy at longer distances.
• InterLock® Ring: A unique feature of many Hornady hunting bullets, the InterLock® ring is integrally molded into the bullet's core. This ring mechanically locks the core and jacket together, preventing separation during expansion. This ensures that the bullet retains maximum weight upon impact, leading to deeper penetration and more consistent, reliable performance on game.
• Cannelure: A crimping groove on the bullet jacket, the cannelure aids in consistent bullet seating and provides a secure crimp, which is vital for ammunition integrity, especially in tubular magazines or during recoil in high-powered rifles.
• Hornady’s Legendary Accuracy: The precise manufacturing tolerances and quality control Hornady applies to its SST bullets ensure shot-to-shot consistency, which is paramount for achieving tight groups at the range and making precise, ethical shots in the field.

When combined with the modified powders of the Custom Lite line, the 120-grain SST bullet delivers a modified trajectory that still provides the accurate, deadly, and dependable performance Hornady is known for. This means hunters can expect the same level of confidence in shot placement and ethical game retrieval, even with the reduced recoil.

The Versatile 7mm-08 Remington Caliber

The 7mm-08 Remington is a cartridge that has steadily grown in popularity since its introduction, celebrated for its versatility, inherent accuracy, and relatively mild recoil even in standard loads. It is based on the .308 Winchester case necked down to accept 7mm (.284-inch) bullets.

Why the 7mm-08 Rem Excels for Hunting:

• Outstanding Ballistics: The 7mm (.284 caliber) bullets offer an excellent balance of ballistic coefficient and sectional density, making them very efficient at retaining energy and resisting wind drift.
• Ideal for Medium Game: With a muzzle energy of 1907 ft-lbs and a 120-grain SST bullet, the Hornady Custom Lite 7mm-08 Rem is perfectly suited for hunting a wide array of medium-sized game. This includes whitetail deer, mule deer, antelope, and even black bear. Its performance ensures a clean, humane harvest when shots are well-placed.
• Moderate Recoil (Further Reduced by Custom Lite): Even in its standard form, the 7mm-08 Rem is known for manageable recoil. The Custom Lite innovation takes this a step further, making it an incredibly pleasant cartridge to shoot for extended periods without fatigue.
• Versatility: Beyond deer hunting, the 7mm-08 Rem can be an excellent choice for varmint control with lighter bullets, or even for some lighter big game with heavier, more robust projectiles (though for Custom Lite, its primary focus remains medium game hunting).
• Accuracy Potential: The cartridge's design lends itself to superb accuracy, which is further enhanced by Hornady's precision manufacturing and the consistent performance of the SST bullet.

This combination of a highly effective hunting caliber with Hornady's recoil-reducing technology makes the Custom Lite 7mm-08 Rem 120 gr SST an unparalleled choice for hunters prioritizing comfort, confidence, and ethical performance in the field.

Optimizing Your Hunting Experience with Hornady Custom Lite

Choosing the right ammunition is crucial for a successful and ethical hunting experience. Hornady Custom Lite 7mm-08 Rem 120 gr SST offers a compelling solution for a wide range of shooting scenarios and hunter profiles.

Key Advantages for Shooters:

• Boosted Confidence: Reduced recoil minimizes flinching and allows shooters to maintain a natural point of aim, leading to more confident and accurate shots, especially in high-pressure hunting situations.
• Improved Marksmanship: When recoil isn't a distraction, shooters can focus on fundamental techniques like breath control, trigger discipline, and sight alignment, leading to tighter groups and better overall accuracy.
• Extended Shooting Sessions: Less felt recoil means less fatigue, enabling longer, more productive practice sessions at the range without developing a recoil-induced flinch.
• Ethical Hunting: By enabling more precise shot placement, Custom Lite ammunition helps ensure clean, humane one-shot kills, upholding the principles of ethical hunting.
• Accessibility to Rifle Hunting: For those who might have been hesitant to engage in rifle hunting due to perceived recoil, Custom Lite opens the door, making the sport more accessible and enjoyable for everyone.

The Hornady Custom Lite 7mm-08 Rem 120 gr Super Shock Tip ammunition (UPC: 090255805727) represents a significant advancement in hunting ammunition, blending cutting-edge ballistic design with user-centric comfort features. It's packaged conveniently in 20-round boxes, with 10 boxes per case, making it easy for hunters and shooters to stock up on this reliable and effective ammunition. Whether you're introducing a new generation to the outdoors or simply seeking a more comfortable and accurate shooting experience, this ammunition delivers on all fronts. You can find this top-tier ammunition, and a wide array of other quality firearms and accessories, available at trusted retailers like DEGuns.com.

Product Specifications Overview

Attribute	Detail
Brand	Hornady
Model	Custom Lite
Caliber	7mm-08 Rem
Bullet Weight	120 gr
Bullet Type	Super Shock Tip (SST)
Muzzle Velocity	2675 fps
Muzzle Energy	1907 ft lbs
Rounds Per Box	20
Boxes Per Case	10
Casing Material	Brass
Game Type	Medium
Application	Hunting
Manufacturer Part	80572
SKU	90493
UPC	090255805727